BMW unveils Neue Klasse iX3 at IAA Mobility 2025

As a Neue Klasse SUV, it debuts fresh BMW design, next-gen tech and a sustainability-first approach.

Megan C

Megan C

September 5, 2025

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6 mins read

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Megan C
Megan C

5 September, 2025

Access Time

6 mins read

BMW has unveiled the all-new iX3 at the IAA Mobility show in Munich, the first production-ready model of its Neue Klasse generation. Set to enter production in 2026, the electric SUV marks a turning point for the brand, introducing a new design language, updated digital technology, more efficient drivetrains, and a stronger commitment to sustainability.

Performance and battery technology

The launch version, badged BMW iX3 50 xDrive, features twin electric motors producing 345kW and 645Nm of torque. Power is sent to all four wheels, enabling a 0–100km/h time of 4.9 seconds and an electronically limited top speed of 210km/h.

At the core of the iX3 is BMW’s new 108.7kWh battery pack, employing cylindrical cells and 800-volt architecture. BMW claims a WLTP range of up to 800km on a single charge. This kind of progress was achieved thanks to the Neue Klass platform which is for EVs only and will not be shared with any combustion-engine model, unlike the current crop of BMW EVs.

Charging performance is also a major step forward:

  • 400kW DC charging capability allows for up to 370km of range to be added in just 10 minutes.
  • Charging speeds are 30% faster compared to BMW’s outgoing fifth-gen eDrive models.
  • Energy losses are cut by 40%, while overall vehicle weight drops by 10%.
  • Regenerative braking now covers up to 98% of braking manoeuvres, supported by a new Soft Stop function for smoother deceleration.

New digital architecture: the ‘superbrain’

BMW iX3 debuts as first Neue Klasse SUV

The BMW iX3 debuts a brand-new electronics platform, described by BMW as a “digital nervous system.” It is powered by four high-performance computers pooling processing power across all major functions.

  • The “Heart of Joy” module oversees motors, brakes, steering and safety systems, reacting up to 10 times faster than conventional units.
  • There are dedicated supercomputers for the safety and driving assist features, the infotainment functions and lastly one for the overall cabin environment.

Bigger dimensions

BMW iX3

The new BMW iX3 is slightly larger than today’s version. It measures:

  • Length: 4.75m
  • Width: 1.92m
  • Height: 1.66m
  • Wheelbase: 2.89m

That makes it longer and wider than the current X3, but slightly lower. BMW says the proportions and the new platform improve aerodynamics, cutting drag by around 20 per cent.

Design and aerodynamics

BMW unveils Neue Klasse iX3

BMW describes the new design language as “reduced yet contemporary.” The iX3’s styling introduces sharper lines, a more aggressive stance and vertical kidney grilles inspired by the original Neue Klasse of the 1960s.

  • Buyers can option BMW Iconic Glow illumination for the kidney grille, complete with animated welcome and goodbye sequences in “relaxed,” “balanced” or “excited” modes.
  • The SUV’s drag coefficient is a slippery 0.24Cd, enhancing efficiency at speed.
  • A large roof spoiler and sharp creases reinforce its SUV-SAV crossover stance.
  • Design changes include slimmer LED headlights, a fresh interpretation of the kidney grille with optional Iconic Glow illumination, flush-fitting door handles, and a distinctive rear light treatment. 
  • Alloy wheels up to 21 inches are offered, with aero-optimised designs to improve efficiency.

Expanded interior and practicality

Inside, BMW has adopted a leather-free cabin with a wraparound dashboard and greater use of sustainable materials.

  • Rear legroom is described as “noticeably increased” compared to the outgoing iX3.
  • Boot space: 520 litres at the rear, with an additional 58 litres available in the frunk.
  • Seat fabrics: made from recycled sources, part of BMW’s circular material strategy.

Panoramic iDrive and Operating System X

The iX3 is the first BMW production model to feature the Panoramic iDrive system, powered by the new BMW Operating System X. It combines physical controls with advanced digital displays under the “hands on the wheel, eyes on the road” philosophy.

Key elements include:

  • Panoramic Vision display: Projects information from A-pillar to A-pillar (43.3 inches/110 cm) across the windscreen’s lower edge.
    • Essential driving data appears above the steering wheel (in right-hand-drive cars).
    • Central and left-hand areas are customisable with widgets via the Central Display.
    • Integration creates a subtle 3D visual effect for both driver and passengers.
  • 3D Head-Up Display: Adds depth to navigation and driver-assistance graphics, working in tandem with the Panoramic Vision display.
  • New Central Display:
    • Measures 17.9 inches with 3,340 x 1,440 resolution.
    • Positioned at a 17.5° angle toward the driver.
    • Uses matrix backlight tech for improved clarity.
    • Shows permanent map view (BMW Maps) alongside vertically stacked widgets for quick access to frequent functions.
    • QuickSelect interface allows direct access to key settings without submenus.
  • Refined OS X menus: Icons are now more intuitive, e.g. tapping the headlight symbol takes users straight to lighting settings.
  • Physical and haptic controls:
    • Core functions like indicators, wipers, gear selector and climate defrost remain tactile.
    • The new multifunction steering wheel uses “shy-tech” illuminated buttons that only light up when active.
    • Relief surfaces and active haptic feedback allow operation without looking away from the road.
  • BMW Intelligent Personal Assistant:
    • Gains two new voice options and a redesigned on-screen avatar.
    • Supports proactive suggestions and routines tailored to driver behaviour.
    • Integrates directly with Panoramic Vision for a more consistent digital interface.

Connectivity and apps

The infotainment suite supports app downloads for music, video streaming, and even conferencing platforms like Zoom. BMW stresses its “driver-first” design, but the system enables seamless work-life integration when the vehicle is stationary.

Sustainability focus

BMW highlights the iX3 as one of its most sustainable vehicles yet:

  • Almost one-third of components are made from secondary raw materials.
  • The vehicle’s lifecycle carbon footprint is 34% lower than the outgoing iX3 50.
  • Production at BMW’s new Debrecen plant in Hungary is powered entirely by fossil-free energy under normal operation.

Efficiency and sustainability

all-new BMW iX3

BMW claims efficiency improvements across the board:

  • 25% more range from the same battery capacity compared with current models.
  • 20% cut in lifecycle carbon footprint versus a combustion-powered X3.
  • Production powered by 100% renewable electricity at BMW’s Debrecen, Hungary plant, the first factory built entirely for Neue Klasse models.

Safety and driver assistance

The BMW iX3 will feature BMW’s latest Highway Assistant system, capable of semi-automated lane changes and hands-off driving on approved roads. Adaptive cruise, lane keep assist, and a full suite of driver aids are standard.

Australian timing and rivals

BMW iX3

BMW Australia has confirmed the new iX3 will arrive in late 2025 or early 2026, with specifications and pricing to be announced closer to launch.

The outgoing BMW iX3 currently starts from $89,100 before on-roads. Given the new tech and larger battery, pricing is expected to rise, potentially brushing against Australia’s Luxury Car Tax threshold for low-emission vehicles ($91,387 for FY25/26).

Key rivals in Australia will include the Tesla Model Y Performance, Polestar 4, Mercedes EQC replacement, and the upcoming Audi Q6 e-tron.

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